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  • Like Tinder For Recipes

    Introducing Elsa, a smart recipe management app that combines the best of Instagram and Tinder to help you reduce household food waste effortlessly.

    Calling all early adopters and future beta testers looking to reduce their household food waste. Sign up today to recieve updates and exclusive discounts !

  • View Limited Demo
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  • Foodies, your next go to recipe is just a swipe away!

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    Recipe Discovery

    Swipe Like Cook (SLC) is a fun way to find and try new recipes in a dating style game like format. You can select recipes by cuisine or choose a category such as dinner.

    SLC uses the profile you set for you and your family to find recipes. If you like the recipe click the heart icon or click x icon if you dislike the recipe.

    Tap the image for more information.

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    Kitchen Management

    Elsa keeps you aware of all the contents in your Fridge Freezer & Pantry, while keeping track their expiry dates.

    Elsa is essentially designed to be your cooking hub where you can instantly access your saved recipes and start cooking.

    When you save a recipe you are saving the whole recipe from ingredients to the cooking methods creating a coherent system.

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    Your Statistics

    Elsa gives you a run down of your household consumption statistics such as the food wasted or used.

    Elsa also gives you a break down percentage of the expiring items vs the expired items in your kitchen.

    This feature can be used throughout your home for any items with expiry dates and are frequently bought items.

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    Scanner

    Our expiry date scanner has two elements. The first is where you

    can scan to add items into your database which extracts the expiry date and the items name.

    The second element is you can use the scanner to find the expiry date on an item just to check if its still in date. As sometimes it can be difficult to read or often there are none.

    The expiry date scanner is the first stage of the expiry date tracker which helps to become more aware of the fresh produce in our homes so we can waste less.

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    Smart Recipes

    Elsa smart recipes provides easy and convenient access to your saved recipes. When you choose a recipe click start cooking to begin.

    When you upload a new recipe you have the option to add an image to the assigned recipe. When have cooked the recipe you can take a photo and then click add.

    Elsa displays the important information such as prep time and cooking time. You can effortlessly adjust saved recipes from calories to new dietary requirements.

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    Meal Planner

    When you are planning the meals for the week select the recipes you want and assign the days you want to cook the recipes.

    You can add family members, friends or flat members to the chosen recipes. Which will be added to the calendar section.

    You will then get recipe reminders and notifications for the recipes. Closer to the date items not available will be added to your shopping list.

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    News Feed

    News Feed is like a combination between Pinterest and Instagram where you can join food based cooking groups and more.

    You can see what your friends and family are cooking and get inspiration or see what your favourite chefs or influencers are cooking.

    The platform is designed to be a family and community based platform where generations of recipes can be collected and shared amongst family.

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    Add and Spin

    The first problem which can arise when you save lots of recipes is how to organise them. The second is how do you pick a recipe.

    If you have a few recipes in mind but not sure which to choose. Try Add & Spin, select up to 4 recipes or cuisines and then click spin.

    You can then use the search bar or select one of the cuisines boxes to narrow down the recipes to a specific cuisine.

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    Your Rewards

    Rewards and Discounts is an incentivised element which rewards our users for trying to reduce their household food waste.

    View your household food waste statistics displayed vs the food used statistics. Reducing food also saves you more money.

    Users who consistently keep their household food waste low or regularly see improvements monthly receive better rewards.

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    Event Planner

    The event planner is a featured where you can plan pretty much anything from holidays, parties and even planning weddings.

    We use a series of features and plugins to create a harmoniuos experience with an easy to use dashboard for efficient viewing.

    Creating events allows you to set reminder and send out invitations.

    Going to a restaurant ? Add it to your calendar so it can update your meal planner.

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    Shopping Lists

    Similar to the Meal Planner section once you select a day and time along with category or name of shop. A countdown timer begins.

    You can view the entire shopping list which has been conveniently been categorised into Fresh and Chilled, Frozen, and Pantry items.

    Your family can add items to the household shopping list from their phones anytime, even when you arecurrently in the middle of your shop.

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    Our Partner Offers

    Top offers feature a lottery system where you can win points and you can redeem them for our partner discounts.

    Members receive more points based on reduced household food waste. When you receive enough points you move to the next tier.

    The higher the tier the better the rewards get so you have something to work towards and not just wasted effort.

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    Just For You

    Just For Me is an incentivised element focussed on grocery shopping rewards where users can get discounts off their weekly shop.

    Similar to Top offers section, earning points uses the same process of reducing household food waste to gain more points. The points and tiers help unlock better offers.

    For example you could get £5 off your shop or upto 50% off your entire shop.

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